Do Your Planning and Market Research
Have you already decided what you are going to do?
Even if you already know what you want to do, studies by the U.S. Small Business Administration show that entrepreneurs who do research and business planning prior to starting their business, increase their chance of long-term success.
Research provides the “what,” “where,” and “how much” that every business owner needs to know to be successful. Keep up with your homework, and the whole process of starting and running a business will go much more smoothly.
Market research helps you find customers for your business. Competitive analysis helps you make your business unique. Combine them to find a competitive advantage for your small business.
Your research will also create the foundation for all financial projections that you will make related to your business. Do a thorough job conducting your research and you will create a sound foundation for your future financial projections and for the future health of your business.